Ancillary Flat Planning

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We conducted planning for our CD covers, insert images, and magazine tour advertisement. This helped us to plan what images would be taken and where they would be used. This meant we knew exactly what props and clothing we needed, and how we wanted Bella to be styled, and ensured we knew what images we needed to shoot of Bella for each section of the ancillary production. We planned everything down to where the text would go, and this meant we could experiment with fonts and font sizes now we know where we want the text to go.

Magazine Tour Advertisement Plan

Insert Images Planning

Insert Images Planning

Front and Back Cover Plans

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Shot List for Weekend Filming

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• 00:12-00:16 Bella crying
• 00:16-00:20 Lee looking sad

00:20-00:35: group shots 

• 00:20-00:25 waking up and packing
• 00:25-00:30 packing the car
• 00:30-00:35 motion scenes in the car - outside and inside

00:35-00:42: Bella singing up until 'never want it to go'

00:42-00:47: Nice gesture from lee to Bella

00:47-00:50: Opening door to flowers on doorstep

00:50-00:58: Car

• 00:50-00:54 hand on gearstick 
• 00:54-00:58 Bella singing into the mirror 

00:58-1:00: Clock Scene 'hungry for what was to come'

2:20-2:28: Walking along the A14 Bridge - focus on the traffic - cars slow motion

2:28-2:36: Shots of Lee

2:44-2:51: Early morning bed shot, Bella gets out, from above, white bed sheets 

4:14-4:23: Bella's crying shot played in reverse (in slow motion) so that the tears go up - she has been saved by walking away. 

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Action Plan for Week Commencing

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Action Plan for Week Commencing:

• Shoot draft images for ancillary task
• Create mock ancillary tasks
• Collect audience feedback on these
• Start shooting and editing ancillary images
• Film remaining footage

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Tutorial Feedback

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This following is information and feedback from the tutorial that has taken place with teachers this week:

- Successful work so far on ancillary

- Need to upload work to blog

- Should consider how important and urgent filming footage will be

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Questionnaire Analysis of Magazine Advertisement

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From the analysis of the questionnaire results, we found that this image was closest to what the target audience wanted.

This advertisement covered all the areas that the audience said they preferred such as:
- The main focus is on the image rather than the text
- There is information of where to buy the tickets
- The artists name is featured in the image
- It is a full page advertisement
- There is a similar colour scheme to the album cover

Although the advertisement covered all the above criteria, it did not meet the following criteria based around what the target audience said they wanted:
- either general image or album artwork on the advert (only 50% applies)
- consistent font used through the advertisement

^ therefore, we will try to adapt our own advertisement further to meet ALL or most of the criteria, but this image is useful as a base line as it covers a lot of the criteria.
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Questionnaire Analysis of Album Artwork

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From the questionnaire conducted on members of our target audience, we were able to take the images from the question on CD cover image preferences, and see which criteria each image covered based on what they said they wanted (roll over images to see which criteria applies to the image)

As you can see from rolling over the image, it is clear that image 1 (top left) and image 3 (top right) were most applicable to the set of criteria the target audience indicated in the questionnaire. Therefore, when creating our CD Cover image we need to keep these both in mind when planning so we can produce something that appeals to the target audience. Image 3 was nominated as having the best font, whilst fitting 5 of the criteria. However, image 5 (bottom middle) also fitted 4 criteria and was not far behind image 1, therefore we should also take this image into consideration when planning, All three images are quite similar, so if we keep them in mind we should produce an image similar to these. 

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Ancillary Task Questionnaire

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Follow the link for the rest of the Questionnaire...

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